How can I create a Be Like Bill meme?

You can use our free Be Like Bill meme generator. Just upload the template or use our existing one, add your custom text, and download.

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Be Like Bill Meme Generator

be like bill, stick figure meme, be like meme, passive aggressive meme

A simple black stick figure with a round smiling face, wearing a gray knit beanie hat with a red pom-pom on top. The character stands against a white background, representing the 'Bill' character.

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What is the Be Like Bill meme?

Be Like Bill is a passive-aggressive advice meme featuring a simple stick figure named Bill wearing a gray beanie. Each post describes Bill making a sensible, low-drama choice and ends with 'Bill is smart. Be like Bill,' used to subtly criticize people who overshare, argue online, or behave obnoxiously.

Origin & History

The meme was created in December 2015 by Eugeniu Croitor, a programmer from Chișinău, Moldova, who posted the first 'Bill' image to his Facebook page. The character was a minimalist stick figure with a beanie, and the format quickly spread across Facebook, where users shared versions calling out annoying online behavior without naming anyone directly.

By January 2016, 'Be Like Bill' had gone global, spawning parodies, localized versions ('Be Like Bob,' 'Be Like Emma'), and backlash from people who found the tone condescending. Despite the controversy, the template endured as a way to deliver smug, wholesome-sounding life advice with an implied 'unlike you' subtext.

How to Use / Use Cases

Passive-aggressively calling out friends who overshare on social media
Mocking people who start unnecessary arguments online
Giving smug life advice about minding your own business
Subtly criticizing bad etiquette without naming anyone directly
Parodying self-righteous 'wholesome' internet behavior

Use our free Be Like Bill Meme Generator to create custom memes. You can add text, resize, and customize the font. Perfect for sharing on Reddit, Twitter, Instagram, and Discord.